For the third consecutive year, talk show host and general media behemoth Oprah Winfrey tops the Harris Interactive poll of favorite television personalities.

In the 12 years that Harris Interactive has conducted these surveys, Oprah has never ranked outside of the top three and this is her fifth time in the top position.

Oprah’s sometime-adversary David Letterman retains the No. 2 position from last year, though the late night veteran is joined by relative neophyte Jon Stewart. The “Daily Show” host first appeared on the Harris list last year, coming in at No. 6.

Holding down the No. 4 and No. 5 positions they occupied last year are Ray Romano and Jay Leno, while Bill Cosby makes his first Harris Interactive appearance since 2001, rising to No. 6. Ellen DeGeneres moved from No. 10 last year up to No. 7, as Bill O’Reilly was in free-fall, going from No. 3 last year to this year’s No. 8 position. Dr. Phil McGraw also took a small dip, going from No. 6 last year to No. 9 this year, tied with Regis Philbin.

William Peterson, Whoopi Goldberg, Jennifer Aniston and Martin Sheen all dropped off the list.

According to the Harris findings, Oprah is the most popular personality among women, political independents and Americans over the age of 65.

Letterman rules among men, while Republicans apparently love Romano.

Stewart is the favored personality among Democrats and among adults 18-29.

After sampling 2,376 adults for last year’s survey, Harris Interactive only polled 1,036 adults this year, across a national cross section. The survey was conducted between Dec. 8-15.

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