There was a time when politics had its place.

It was a glorious time when Democrat and Republican family members could have a civil (more or less) debate without cancelling each other out. It was a time when you could watch a ball game without some player or advertisement preaching to you about some issue. It was a time when you could watch comedy or most television programs without the added messaging.

Recently, I watched some old Johnny Carson clips on YouTube, and it was so refreshing to see comedy and none of the political diatribe that one sees on late-night talk shows today.

Today, political or social messaging permeates every facet of our culture. It’s like an annoying itch that won’t go away. Advertisers, social media, and politicians are among those who play a big role in trying to gain people’s attention to their cause.

A lot of it is rather innocuous and non-threatening, like Colgate’s “Every Drop Counts” ad. Gillette’s ad from a couple of years ago not only created controversy but caused its market share to drop significantly. Their intentions may be noble (like NBA players in 2020 wearing social justice messages on their jerseys), but most people are turned off by it. It comes off as condescending and preachy.

When it comes to what they’re peddling, the message is one-sided. It’s important to think critically about information and look at other viewpoints. Diversity isn’t just relegated to race or gender, but to ideologies.

Kevin Landry, Lewiston

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