LEWISTON — Rinck Advertising has received a 2024 Silver Davey Award for its “Vape Free Maine: Don’t Get Side Effected” campaign, developed in partnership with the Maine Center for Disease Control.

The campaign has been recognized for its innovative approach to addressing the youth vaping epidemic, making it a key player in the cause marketing category, according to a Rinck news release.

The campaign captures the attention of youth through relatable messaging that directly confronts the short-term health effects of vaping, debunks common myths, and provides actionable resources for quitting.

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