LOS ANGELES (AP) – YouTube says it is partnering with major studios to stream full-length movies and TV shows on its site for free.

The Web site owned by Google Inc. says it is partnering on the initiative with Sony Pictures, CBS, MGM, Lionsgate, Starz and the BBC.

Advertising revenue will be shared with the content providers.

YouTube also says it will more broadly use video ads that play mid-stream in breaks on longer content.

The movies and TV shows are currently limited to U.S. users.

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