AUBURN — Rinck Advertising, Two Great Falls Plaza, announces it recently hired Kathleen M. de Silva as account planner. She is responsible for providing strategic client service and results-driven marketing solutions to clients.

With a strong background in marketing and advertising management, de Silva most recently owned and operated KdS Consulting in Windham, developing marketing initiatives that included public relations strategies, brand identity and advertising campaigns. Prior to that she was vice president of Lapchick Creative in Portland, where she served as director of client services and account director.

A 2001 graduate of the University of Southern Maine, de Silva holds a bachelor of arts degree in media studies.

A native of Turner, de Silva currently lives in Windham with her husband and their two daughters.