CHARLOTTE, N.C. (AP) — The maker of Jim Beam Bourbon will stop sponsoring Robby Gordon’s Sprint Cup team next season, sending another liquor company to the NASCAR sidelines.
A day after Jack Daniels announced it would stop supporting Casey Mears’ No. 07 Chevrolet for Richard Childress Racing, Beam Global Spirits & Wine, Inc. said Tuesday it was shifting sponsorship dollars to areas outside NASCAR.
Jim Beam had been the sponsor of Gordon’s No. 7 Toyota since 2005. The company will continue to fund the team through the end of this season.
Copy the Story LinkSend questions/comments to the editors.
Related Stories
Latest Articles
Success. Please wait for the page to reload. If the page does not reload within 5 seconds, please refresh the page.
Enter your email and password to access comments.
Hi, to comment on stories you must . This profile is in addition to your subscription and website login.
Already have a commenting profile? .
Invalid username/password.
Please check your email to confirm and complete your registration.
Only subscribers are eligible to post comments. Please subscribe or login first for digital access. Here’s why.
Use the form below to reset your password. When you've submitted your account email, we will send an email with a reset code.