Our value proposition has not changed. It continues to be the same as it was when we launched our official sponsor of birthdays campaign in 2009.

Together with our millions of supporters, the American Cancer Society saves lives and creates more birthdays by helping people stay well and get well, by finding cures, and by fighting back.

How do we talk about these four ways we save lives together? Here are a few examples.

Stay Well

The key to celebrating more birthdays is to stay well.

We save lives by helping people everywhere take steps to prevent cancer or find it early, when it’s most treatable.

Whether it’s helping you quit smoking, providing information on what cancer screening tests are right for you, or through simple tips to live a healthier lifestyle, we are working to finish the fight by turning what we know about cancer into what we do about it.

Get Well

Whether it’s the middle of the day or the middle of the night, we’re in your corner around the clock to guide you through every step of your cancer experience.

The American Cancer Society saves lives by helping people get well by providing information to help make decisions or free services like transportation to and from cancer treatment or a free place to stay while receiving treatment away from home.

Finding Cures

We have a long history of saving lives by helping find cancer’s causes and cures.

Whether it’s discovering medications that help people live longer and better than ever, or pioneering and promoting the most promising cancer prevention or screening tests, we’ve been involved in nearly every major cancer research breakthrough in recent history.

As the world’s largest private funder of cancer research, we support the best ideas of the brightest cancer researchers, who with each discovery are getting us closer to a world with more birthdays. Funding lifesaving research is one of the ways that we’ll help finish the fight.

Fighting Back

At its core, the American Cancer Society is a grassroots force of passionate volunteers who tirelessly seek to save lives from cancer. It will take each and every one of us to come together to finish the fight.

We work with lawmakers everywhere to make this world a healthier place to live and we rally communities around the globe to join our fight.

Whether it’s passing smoke-free laws, increasing funding for cancer research, improving access to quality health care, or inspiring communities to take up the fight, we fight on all fronts, because the lessons we learn from one battlefield can mean victory on another.

Through community events like Relay For Life and Making Strides Against Breast Cancer, we mobilize the world’s largest movement to end cancer once and for all.