LEWISTON — Geiger, a privately held and family-owned promotional products distributor, has acquired O2 Marketing, a California-based promotional product company.

This marks Geiger’s second acquisition in 2024 following New York-based Broadway Marketing in January, according to a Geiger news release.

“Looking ahead to 2024, we remain committed in our mission to strengthen our brand’s influence both domestically and abroad,” Chris McKee, Geiger’s chief revenue officer, said. “The acquisition of O2 Marketing underscores our dedication to expanding our footprint, incorporating new insights, and leveraging expertise — all while staying true to our core values.”

With shared values and a unified vision, leaders at O2 Marketing cited Geiger’s corporate culture and strong technology options as key motives for aligning. Geiger has consistently ranked among the top 10 companies in the promotional products industry.

“We were seeking a company who shared our passion for exceeding client expectations and who had the expertise and resources to help grow our business,” Meg O’Dea, partner at O2 Marketing, said. “Geiger’s proven track record and commitment to fostering a positive and collaborative work environment made them the ideal choice.”

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