MIAMI (AP) – The president of Burger King has resigned after just a year on the job amid declining sales for the struggling No. 2 fast-food chain.

Burger King gave no reason for the abrupt departure of Bob Nilsen, who was former chief operating officer of Taco Bell.

Nilsen’s departure comes just weeks after Burger King fired its lead advertising agency, and began promoting its “fire-grilled” burgers and added products to lure customers looking for healthier fare.

McDonald’s widened its lead over Burger King in 2003 by boosting U.S. sales sharply through new products, extended hours and a high-powered ad campaign.

But the efforts were largely unsuccessful at the company’s 11,335 restaurants. Burger King sales declined nearly 2 percent to $11.1 billion in the fiscal year that ended June 30.

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